The UEFA Women’s EURO 2025 is set to be one of the most anticipated tournaments in women’s football. From host cities and match schedules to broadcasting rights and the official mascot, here’s a complete guide to this landmark event in the football calendar.
Who Is Hosting the UEFA Women’s EURO 2025
Switzerland will proudly host the UEFA Women’s EURO 2025, marking the first time the nation has held this prestigious women’s football tournament. The Swiss Football Association secured hosting rights in April 2023, winning the bid against Poland, France, and a joint Nordic application.
The tournament will take place from 2 to 27 July 2025 and will be played across eight host cities:
- Basel
- Bern
- Geneva
- Zurich
- Lucerne
- Gallen
- Thun
- Sion
The opening match will be held in Basel, while the final is scheduled for St. Jakob-Park, also in Basel. UEFA has made around 700,000 tickets available, reflecting the massive growth in interest in women’s football across Europe.
Women’s EURO Held Every 3 Years?
No, the UEFA Women’s EURO follows a four-year cycle, just like its male counterpart. The last tournament was held in 2022, having been delayed by a year due to the COVID-19 pandemic. The next Women’s EURO is in 2025, with the following edition expected in 2029.
This consistent scheduling gives national teams time to prepare, and it aligns with other international events like the FIFA Women’s World Cup.
Where Can You Watch the Women’s EURO 2025
Football fans across the world will have multiple options to watch the UEFA Women’s EURO 2025 live, both on television and online. Here’s a region-wise breakdown of official broadcasters:
| Region | Broadcasters / Streaming Platforms |
| United Kingdom | BBC and ITV (Free-to-air, BBC iPlayer & ITVX) |
| Ireland | RTÉ and RTÉ Player |
| France | TF1 |
| Germany | ARD and ZDF |
| Spain | RTVE |
| Italy | RAI |
| Netherlands | NOS |
| Belgium | RTBF |
| USA | Fox Sports, Disney+, and ViX |
| Canada | TSN |
| Australia | Optus Sport |
| India & South Asia | FanCode (exclusive rights) |
In the UK, this tournament is designated as a “crown jewel” free-to-air event, meaning it must be shown on public channels. talkSPORT will also provide live radio coverage, particularly of England and Wales matches, along with expert analysis and podcasts.
For international fans, using a VPN may help access geo-restricted streams and enjoy live coverage seamlessly.
Who Is the Mascot for the UEFA Women’s EURO 2025
Say hello to Maddli, the official mascot of the Women’s EURO 2025. Maddli is a Saint Bernard puppy, a nod to Switzerland’s alpine heritage and friendly culture. Her name pays tribute to Madeleine Boll, Switzerland’s first licensed female footballer, and she symbolizes courage, fun, and inclusivity.
Maddli will be a central figure in fan engagement, appearing at:
- Fan zones
- Opening and closing ceremonies
- Merchandise and collectibles
- Youth football programs and school visits
UEFA’s theme for this edition, “Summit of Emotions,” ties perfectly into Maddli’s cheerful and adventurous personality.
UEFA Women’s EURO 2025 Tournament Format and Prize Money
The 2025 tournament will feature 16 national teams, divided into four groups (A to D). The top two teams from each group will progress to the knockout stage, leading to the semi-finals and the final in Basel.
Key Highlights:
- Record prize pool of €41 million, a massive increase from the €16 million in 2022.
- Over 600,000 tickets already sold.
- 22 out of 31 matches are close to being sold out, showcasing the immense popularity of the competition.
Switzerland also aims to inspire a new generation of female footballers, with youth participation expected to rise by more than 140% following the event.
Where Is the Euro Cup in 2026
There is no UEFA EURO tournament in 2026. The UEFA men’s European Championship takes place every four years, with EURO 2024 being the next edition hosted in Germany. The UEFA EURO 2028 will follow after that. The year 2026 is reserved for the FIFA World Cup, which will be jointly hosted by the United States, Canada, and Mexico.
Conclusion
The UEFA Women’s EURO 2025 is more than just a football tournament—it’s a global celebration of talent, unity, and progress in women’s sport. With Switzerland’s stunning landscapes, passionate fans, and family-friendly venues, the stage is set for one of the most exciting events in women’s football history.
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